We start all our projects by closely examining the client’s existing digital products, whether it’s a mobile app, a website, a BPMS, or all at once. This helps us understand the old product's strengths and weaknesses, and to take them into account while designing a new product.
At this step, we analyze the product's UI, navigation, and overall user experience, focusing on navigational elements such as menus, buttons, and tabs. We simulate real-world scenarios to identify pain points, challenges, and areas where users might face difficulties.
A sample UX audit of a search page in an e-commerce mobile app
We compare a product or service's performance against industry standards, analyzing the strengths and weaknesses of competing products. This helps us identify gaps in the market where the client can outperform the competition.
A sample benchmark table comparing fashion retailers’ mobile apps
While evaluating the product’s performance, we look closer at critical UX issues and how they affect the user flow. We also measure product efficiency, reliability, and responsiveness, which helps us define actions to streamline the user journey.
A fragment of a financial mobile app performance report
Finally, we review the product's design aesthetics, branding, visual elements, and visual appeal. At this stage, we take into account the use of colors, typography, and imagery to determine if they align with the brand's identity and user expectations.
A sample review of visual elements in an online product catalog
We have over 10 years of experience and a portfolio of 250+ projects. We know what makes mobile apps thrive, and that’s why our recommendations are practical and time-tested.
We steer clear of subjective judgments like “bad design-good design.” Our feedback is unbiased and based on metrics, that’s why we can join any project as an independent third party.
We’ll align our ideas with your financial objectives, whether it’s to boost average order size, sales volume, or cross-sale rate. For us, focusing on your business benefits is the key.
Complete the form and get a free digital audit sample of a mobile app for your industry.
Gain an unbiased, fresh perspective to shape a roadmap for your product development or an alternative point of view on your digital strategy.
Get actionable ideas on how to enhance metrics like MAU, DAU, customer LTV, average order size, and conversion rate with a better UX/UI.
Improve your concept of a digital product with new development ideas that will impress potential investors and raise funding.
We don't want to bore you with another intro call where we only talk about ourselves. We’ll tell you only what you want to know. Whether it’s our mobile apps, design sketches, development team, or workspace, we're ready to share if you need to see us in action.
But if you'd rather just discuss your project and business goals, that also works! Schedule a call and we’ll be glad to help you.
Head of Business Development
We helped the largest European sporting goods retailer build a super app, which would make the company a go-to platform for healthy living. The super app we’ve created has a modular architecture which allows for a quick launch of mini apps.